Pairing rules that work
- Same outfit or use case — hoodie + beanie, shampoo + travel size
- Add-on price lower than trigger — typically 20–60% of trigger price
- Compatible categories — avoid pairing unrelated high-ticket items
- Stale SKU has inventory on hand — no point pairing sold-out add-ons
Price ratio guidance
If your bestseller is $80, add-ons between $15 and $45 usually feel natural. Discount the add-on enough to motivate action — often 15–30% — without making the trigger product feel overpriced by comparison.
Example pairings
- Best-selling hoodie → ribbed beanie that has not sold in 60 days
- Top serum → slow-moving travel-size moisturizer
- Popular dog leash → aging bandana SKU in the same color palette
StockLift scans order velocity, suggests pairings ranked by inventory value at risk, and lets you activate scoped cart add-ons in one click.
Frequently asked questions
How many pairings should I launch first?
Start with one strong pairing on Free (3 active recovery offers), validate checkout and recovered revenue, then expand.